If you can access the mobile internet via your cell phone, then you now have access to newly optimized Google Mobile search. It reaches 38 different languages in over 60 countries.
The optimized Google mobile search experience began last December when it was rolled out to iPhone and Android phones in the US. Then in March, it was rolled out to iPhone and Android phones in over 20 countries.
The optimizes mobile search incorporates universal search when appropriate. There's also a focus on local search due to the nature of searching on the go.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
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