The number of internet users in China has surpassed the population of the United States, according to the China Internet Network Information Center. Last year their use of broadband passed US numbers, so the level of service and number seems to be growing at a much more rapid rate than people had predicted.
The percent of users - when population numbers are considered - is still much higher in the US, which suggests China will soon become the focus of online marketers. The willingness of the search engines to censor themselves in order to gain access to this growing population is understandable given these statistics.
Chinese usage of mobile phones is also growing, the new tech revolution may be happening in China.
This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!