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Global Searches Increase by 41% Compared to a Year Ago

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comScore has released global search market data showing that search is still on the rise in a big way all across the world. Overall, more than 113 billion searches were conducted in July 2009, up 41% compared to the year prior. Google dominated the market with 76 billion searches. No other search engine came close to that number of searches.

All the major search engines saw increases except for AOL. Yahoo! and Baidu were the only search engines to see single digit growth, while Russian search engine Yandex grew a whopping 94%

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Europe enjoys the highest share of searches, at 32.1%, while searchers in Latin American conduct more searches per person than the rest of the world.

comscoreglobalJuly2009continent.png

What do you think of comScore's global search data? Let us know by leaving a comment below.


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