SEO News
Search

Google Acquires reCAPTCHA; Plans to Use Technology for Books and Archives

johnson-nathania
by , Comments

If you've ever had to type in a bunch of funny looking letters and/or numbers when registering for a site or making a purchase online, then you've experienced CAPTCHA. Google has now acquired reCAPTCHA, a provider of the secure measure.

What sets reCAPTCHA apart from other providers is that it uses scanned archives to provide the funny looking text. reCAPTCHA then uses Optical Character Recognition (OCR) to convert the scan to text.

Google plans to harness the technology for its Google Books and Google News Archive Search.


ClickZ Live San Francisco This Year's Premier Digital Marketing Event is #CZLSF
ClickZ Live San Francisco (Aug 11-14) will bring together the industry's leading online marketing practitioners to deliver 4 days of educational sessions and training workshops. From Data-Driven Marketing to Social, Mobile, Display, Search and Email, the comprehensive agenda will help you maximize your marketing efforts and ROI. Register today!

Recommend this story

comments powered by Disqus