Google To Murdoch: Use No Index Or Just Ask
News Corp. Founder and CEO Rupert Murdoch claims Google is stealing their content – the “content kleptomaniacs” as he has termed them. As Greg Jarboe’s article below details this could be a major problem for News Corp web sites. Watch the embedded video to hear Murdoch’s position.
The UK Telegraph quotes an unnamed Google spokesperson suggesting Murdoch just tell them they want to be dropped from the Google News index.
“Publishers put their content on the web because they want it to be found, so very few choose not to include their material in Google News and web search. But if they tell us not to include it, we don’t,” the Telegraph quotes.
“If publishers want their content to be removed from Google News specifically all they need to do it tell us.”
Murdoch’s interview with Sky News shows he may be a little out of touch with how the web works and how to use the traffic from search engines. I wrote an article suggesting he allow more web savvy people to deal with this issue.
The biggest problem with the current situation is that without a solid web approach and the increasing decline in newspaper circulation, there will definitely see a loss in the quality of journalism and in the range of stories that get covered. The Fifth Estate needs help – but battling with Google is not the way to help it.
Interestingly, in the interview Murdoch said there were no news or blog sites that were making big money or more than a couple of million dollars – must be nice to think of those numbers as small change. He obviously misses the power of large online communities and the amount of money they are generating.
More about:
The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment. Download Now
The ClicData survey found that various challenges exist that prevent organizations from achieving such gains. These challenges included inaccessible data formats and limited flexibility in displaying data in dashboards. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now