SEO News
Search

Google Updates AdWords Editor

johnson-nathania
by , Comments

A new version of Google's AdWords Editor has been released. Version 7.6.1's new features include:

  • Ad scheduling and advanced location targeting
  • Add/Update Multiple Campaigns
  • Account tree editing
  • Promoted Video ads
  • Export spreadsheet with images (ZIP)

Updated features include:

  • Keyword expansion
  • Campaign and ad group pickers
  • Import CSV error export

There's also new bidding terminology:

  • Max. CPC Search - (previously Max. CPC)
  • Max. CPC Automatic Placements (previously Max. Content CPC)
  • Max. CPC Managed Placements (previously Placement Max. CPC)

There's no change to Max CPA and Max CPM terminology.

Check out the full release notes here.


SES LondonOptimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.

Recommend this story

comments powered by Disqus