SHOP.com has added a bunch of new features to enhance and encourage social sharing on the comparison shopping site.
The biggest announcement is a new social hub. It's called SHOP.com Community and it features their Facebook and Twitter updates.
Shoppers can already share searches with their social networks, but now SHOP.com is making it rewarding to do so with their new SHOPstar networking program. Members of the program get a little kickback when they refer sales.
Let's say you've come across the perfect snuggie for the LSU and you use a unique URL to Tweet it out to all of your friends - you'll get a little commission on the sales that come in.
SHOP.com is also adding a new lists feature. You can create a list of any type and share it with friends and family.
Launched right at the heart of the holiday shopping season, SHOP.com hopes to develop a few new shopping habits at a critical time.
"With SHOP.COM's new community enhancements and the SHOPstar program, we hope to harness the power of social media and help shoppers with their purchasing decisions in a relevant way," said Mondy Beller, senior vice president of marketing for SHOP.COM.
Happy shopping and sharing!
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