This week, comScore has released important numbers as they relate to the 2009 online holiday shopping season thus far.
We already know that Thanksgiving Day was up 10% and Black Friday was up 11% year-over-year. We heard from Coremetrics that Cyber Monday was up 13% from 2008. But comScore's data shows a lesser increase, at 5% year-over year. The week ending December 6 was up 3%, while the entire season, beginning November 1, was up 3% as of December 6.
If you like your statistics charted out, here ya go:
Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!