Coincidence or not, in the wake of Firefox recommending their users switch to Bing, Google launched a nationwide campaign advertising Chrome in the UK today. This follows a recent TV and print campaign in Italy appealing to trendy 'stilisti' (fashionistas) suggesting users gift wrap Chrome for Christmas.
So, is this why Google has been talking up page speed as a ranking factor recently?
Techcrunch has a writeup of how many people Chrome may reach via a cover wrap of the Metro and Journalism.co.uk has a picture which is worth a snigger - Chrome advertised right outside Ruper Murdoch's offices in Wapping.
Meanwhile at Incisive towers, we are tittering to ourselves (ok just me and Darren, our ad trafficker) that Chrome still does not support Doubleclick's Dart for Publishers... we guess Murdoch really won't be switching anytime soon.
Twitter Canada MD Kirstine Stewart to Keynote Toronto
ClickZ Live Toronto (May 14-16) is a new event addressing the rapidly changing landscape that digital marketers face. The agenda focuses on customer engagement and attaining maximum ROI through online marketing efforts across paid, owned & earned media. Register now and save!