Through MapQuest's relationship with CitySearch, over 700,000 new business listings have been added to the online mapping service. The listings include popular categories such as restaurants, bars, clubs, hotels, shopping, and spas.
In addition to the listings, MapQuest has added greater editorial content for their business listings. Such content includes ratings and reviews, coupons, business hours, and restaurant menus.
MapQuest and CitySearch entered into their partnership in August of 2008.
Know your Ambiguous Customer: Effective Multi-Channel Tracking
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