A couple of updates for the display advertising space.
On the advertising end, AdWords Display Ad Builder now offers InVideo creation. An InVideo ad is a Flash overlay that plays at the bottom of a video a user is watching. These ads are used on YouTube vids.
On the publisher side, the ability to let multiple Google-certified ad networks to compete for ads on your site has been extended. Initially, it was launched to just North America and Europe. Now, the option is available globally.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.