On Wednesday, we looked at Sarah Ivey Rock, Search Marketing Manager at AOL Living, who was one of the conference speakers at the session "Spotlight on Fashion: Blogging for Style" at SES New York 2010. Today, let's look at another one of the speakers: Lauren Sherman, the Editor of Fashionista.
Image via Wikipedia
Before Forbes, Sherman was was the online editor at Quintessentially in London. She has also contributed to BusinessWeek.com, eBay's The Inside Source, Esquire.com, Stylelist.com and many others.
Byron Gordon of SEO-PR interviewed Sherman at SES New York 2010. Back in 2007, I wrote that blogs are the new trade press. Sherman agrees. Check it out.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.