Last week, we heard from Sarah Rock of Stylelist and Lauren Sherman of Fashionista, who spoke at the Spotlight on Fashion: Blogging for Style at SES New York 2010. This week, lets hear from Caroline Rodehau of New York Girl Style.
Image via Wikipedia
Rodehau has created programs that have received national attention with media sponsors VH1 and global leader Fashion TV. The Made in New York program was created to support fashion and retail and launched at NY Fashion Week September 2009. The program reaches its audience through social media and Twitter.
Rodehau's latest promotional endeavor integrates fashion and social media with campaigns, such as the Swatch US contest, which is providing a lucky winner with a Swatch Watch each month in 2010.
Following the session, Byron Gordon of SEO-PR interviewed Rodehau about how content featured on New York Girl Talk talk gets distributed via social media tools such as video, Facebook and Twitter. She also previewed spring fashion styles and trends, including uses of yellow, white, prints, silhouettes and mini-skirts. Yep, mini-skirts.
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!