I mentioned 10 days ago that one of the reasons why senior executives attend their industry's most important events is to "see new products." Well, Yield Software will be exhibiting a new product at SES San Francisco that you might want to see.
Yield Software has introduced a new version of its flagship Web marketing offering called the Yield Web Marketing Suite Lite. This completely free version enables any advertiser to effortlessly optimize the performance of their pay-per-click (PPC) campaigns.
The Yield Web Marketing Suite Lite automates and optimizes SEM campaigns. The algorithmically-driven bid management solution works across all three major search engines. The Yield Web Marketing Suite Lite enables advertisers to manage up to $500 per month in PPC advertising free of charge.
Executives from Yield Software will demonstrate the new service at SES San Francisco at Booth #416 at Moscone West.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.