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Searches For Qatar Hot On Google As World Cup Locations Announced

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Qatar, a small but oil-rich Middle Eastern nation, are topping Google's search trends today, following the announcement of their successful bid to host the 2022 FIFA World Cup, Google Trends showed today.

Four of the top five trending results - including one misspelling - were about the country as it overcame the United States, Australia, South Korea and Japan to become the 2022 host nation for soccer's eminent competition.

world cup trend dec 2.1.jpg

People have run to Google to find out more about the small nation - some spelling it 'Quatar' but Google is ready to correct them and give them the right listings. Requests for a map of the country ranks fifth in Google trends, just below Celebration Florida the only query to break the top five.

Some smart online publishers/marketers jumped on the lack of major competition for Qatar content and managed to get some good rankings.

It is a good guess this is the first time Qatar has been so popular a search term, and barring some disaster it may not happen again until the World Cup starts there in 2022.


SimilarWeb Search and traffic sourcing are both crucial to luring shoppers to your website. In this article, "2 Successful Holiday Strategies for Online Retail", you'll learn how to use a two-pronged approach for your holiday search campaigns that combine top keywords with the best referral sites. Data in this article comes from SimilarWeb.

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