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The Week in Review

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Home-Grown Search Engine Optimization
SearchDay #459, Feb. 6, 2003
http://searchenginewatch.com/searchday/03/sd0206-ses-home.html
Managing a search engine optimization effort needn't be stressful if you follow these tips from a panel of experts.

A Portal for the Semantic Web
SearchDay #458, Feb. 5, 2003
http://searchenginewatch.com/searchday/03/sd0205-sworg.html
SemanticWeb.org is an information and community portal dedicated to the next generation web -- a virtual wonderland where we'll be able to do all kinds of cool things, including finding information with nearly effortless ease.

The Quest for Search Engine Relevancy
SearchDay #457, Feb. 4, 2003
http://searchenginewatch.com/searchday/03/sd0204-ses-relevance.html
Today's search engines are experiencing déjÀ vu, it seems, focusing on developing better relevance in search results instead of trying to entertain users as "portals".

Help Build a Searchers' Swiki
SearchDay #456, Feb. 3, 2003
http://searchenginewatch.com/searchday/03/sd0203-swiki.html
Want to share and publish your own web search knowledge? Sign up to help with the Searchers' Swiki, a collaborative web site that hopes to become an extensive knowledge base for searchers.

Recommended Reading

Cognitive Dissident
MotherJones.com, Feb. 3, 2003
http://www.motherjones.com/news/qa/2003/06/we_268_01.html

John Perry Barlow, the man who popularized the term 'cyberspace', founded the Electronic Frontier Foundation (and wrote lyrics for the Grateful Dead) discusses the Total Information Awareness project, online activism, file sharing, and the prospect of a digital counterculture.

Yahoo tests new search layout
CNET News.com, Feb. 4, 2003
http://news.com.com/2100-1023-983376.html?tag=fd_top

CNET News' Stefanie Olsen: "Yahoo is testing a new layout for search results that packs more paid listings onto a page, a move that could increase its revenue and provide a big boost for its paid search partner, Overture Services."

Xupiter Mongers Deal Spam, Scams
Wired News, Feb. 05, 2003
http://www.wired.com/news/infostructure/0,1377,57553,00.html

Xupiter advertises itself as a useful "toolbar" provider, but beware: There have been numerous reports over the past week that the Xupiter toolbar installs itself without permission, and can actually render unusable certain versions of Windows XP. Wired's Michele Delio writes: "The Xupiter toolbar that is plaguing so many Internet users is the work of the father and son team of Saeid and Daniel Yomtobian. Both men are experienced in devising innovative ways to use the Internet to force their businesses down people's throats."

The Official Dave Barry Blog
http://davebarry.blogspot.com/

I'm not making this up: The influential author of a book on the Internet and syndicated humor columnist Dave Barry has his own weblog that he updates just about every day.

Search Headlines

NOTE: Article links often change. In case of a bad link, use the publication's search facility, which most have, and search for the headline.

Tech latest
Farewell, floppy...
Silicon.com Feb 7 2003 1:30PM GMT
Online marketing news
States Still Trying to Stop Spam...
Wired News Feb 7 2003 10:42AM GMT
Online content news
Web magazine publishes, retracts worm cyberterror hoax...
SiliconValley.com Feb 7 2003 9:31AM GMT
Online marketing news
Involve consumers in online ads, Yahoo marketing exec tells retailers...
InternetRetailer.com Feb 7 2003 9:24AM GMT
Online search engines news
Search Engine Cloaking Firestorm...
High Rankings Feb 7 2003 5:03AM GMT
Internet: international news
State Agencies to Disclose Data on Internet...
Moscow Times Feb 7 2003 4:22AM GMT
Online marketing news
New definitions needed for what is online advertising...
newmediazero Feb 6 2003 9:29PM GMT
Online search engines news
Google rival gets closer to AOL Europe...
Silicon.com Feb 6 2003 12:30PM GMT
Search Engine Optimization Basics Part 1 - Keywords...
Search Engine Guide Feb 6 2003 11:50AM GMT
Online portals news
Terra Lycos lays off 147...
Boston Globe Feb 6 2003 10:53AM GMT
Online search engines news
Promotion Tip: Link Farms Grow Spam...
Net Mechanic Feb 6 2003 9:37AM GMT
LookSmart Search Directory: Profitable, and Growing...
Search Engine Optimization Feb 6 2003 6:27AM GMT
Online portals news
Terra Lycos Adds Blogging...
Boston.Internet.com Feb 6 2003 5:11AM GMT
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