SES New York: Live Coverage
Search Engine Watch Forums
"Search Engine Strategies [SES” is here! Search Engine Watch Moderator Barry Schwartz (RustyBrick) and Benjamin Pfeiffer (Phoenix) from SERoundtable.com are providing live coverage on some of the best sessions of the conference."
Google Hires Top Windows Programmer
"...if true (big IF - but we do know Dave has friends in low places...e.g.: Redmond), then we have some more evidence that Google is not messing around with a wimpy browser, but going for a bite, but it is going for the whole system:"
Yahoo's Contextual Ads in the Wild
Virtual Promote Forums
"I'm looking forward to Overture competing with Google when it comes to contextual advertising. By the way--MSN is also quietly testing their own PPC [Pay Per Click” and contextual advertising program, as well. No word on when it's going to be rolled out, though."
What Is Usability In One Word?
"If we blasted 'usability' into oblivion so that it could never be used again, what word or short phrase would replace it?"
AdWords Daily Budget
"My daily budget is set to $30. I spent less than that in a whole month actually since I target specific words and phrases. But I don't understand completely if raising that daily limit would help me. My question: if I set it still higher: $99 will my add be shown more times?"
Can Google Push Users To Yahoo & MSN?
High Rankings Forum
"Is it possible that Google make it so difficult to manipulate their results, that the webmaster community simply up and shift to focus on Yahoo and MSN?"
Overture Services To Become Yahoo Search Marketing Solutions
High Rankings Forum
"Discussions revolving around 'I want to appear on Yahoo' will be simpler for me if I don't have to introduce the Overture brand into the discussion."
Do Generic Search Terms Drive Most Buying?
"Generic search term competition mostly favours vendors who know about branding, and present a superbly credible appearance. Oh, and those with the deepest pockets, of course."
The Best SEO Tactic: Do Nothing at all?
"I can accept that there exist webmasters and companies with genius techies and a hard-working team of web promoters who can get results. But for the average webmaster is his time not best spent in developing a good site? Especially when no one can agree on what works anyway?"
Search Engine Forums Spotlight courtesy Search Engine Guide.
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Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.