July 31, 2009

SEW Awards Finalists Named

The editorial team here at Search Engine Watch is proud to announce the finalists for the 2009 Search Engine Watch Awards. We had a great turnout this year, with nearly 100 entries for the 14 categories.

We've winnowed down the entries to three finalists in each category. Once our judging panel completes their deliberations, we'll announce the winners in each category at Search Engine Strategies San Jose.

Look for my smiling face, along with several of our SEW Experts, in Booth 327 of the Expo Hall. We'll be announcing the winners throughout the day on Tuesday and Wednesday, August 11 and 12.

And so, without further ado, let me congratulate the 2009 SEW Awards Finalists:

Most Innovative Use of Search Engine Optimization

Procter & Gamble
Washington Post Digital
Wharton EMBA/Acronym Media

Most Innovative Paid Search Campaign

Adobe Systems/Covario -- Acrobat 9 Release
ADT/Razorfish
Pictage/Wpromote

Best Social Media Marketing Campaign

Endless Vacation Rentals/iProspect -- "Your Fat Chance"
Grasshopper -- "Advanced Phone Numbers"
Pepsi/Eyeblaster -- "Refresh Everything"

Best Business-to-Business Search Marketing Campaign

All Metals & Forge/TopSpot Internet Marketing
Kelly Services/TMP Directional Marketing
PTS Data Center Solutions

Best Use of Local Search

ARS & Rescue Rooter/TMP Directional Marketing
Reliant Energy/Range Online Media
Storage West

Best Integration of Search with Other Media

Embarq/iCrossing
Intel -- "Sponsors of Tomorrow"
Malibu Boats/PRWeb

Most Effective Use of Web Analytics

Helzberg Diamonds/Rosetta
PRNewswire/iCrossing
World Travel Holdings -- CruisesOnly.com

Technology Platform Search Marketers Can't Live Without

ClearSaleing
Lyris HQ
Marin Search Marketer

Best SEM Technology Platform for SMBs

Marchex Connect
ReachLocal
WebVisible Geneva

Best Social Media Platform for Marketers

Facebook Ads
YouTube Promoted Videos

Best Web Analytics Platform

Omniture Online Marketing Suite

Best Search Engine Ad Platform

blinkx AdHoc
Jumptap tapMatch
LookSmart AdCenter

Search Engine with Most Relevant Results

Local.com
Yahoo Search

Most Innovative New Search Engine

COGITO Focus
FanSnap
TapTu

Posted by Kevin Newcomb at 1:19 PM | Permalink | Comments (1)

July 17, 2009

SEW Awards Deadline Extended - Now July 21

My phone has been ringing off the hook today with last-minute submitters to the Search Engine Watch Awards asking for an extension to today's deadline.

In an effort to get all these great submissions included in our awards, we've decided to extend our deadline through Tuesday, July 21. Besides that, it will allow me to get something done today without answering my phone or e-mail about this every few minutes. :)

To make your submission, or for more information, visit the SEW Awards page.

Anyone that rushed their submission to meet today's deadline and would like to add more to theirs can do so by contacting us and letting us know which submission you'd like to revise.

Thanks again for your interest in the SEW Awards. I hope this extension will help you all get your best submissions in for consideration.

Posted by Kevin Newcomb at 1:49 PM | Permalink | Comments (1)

June 8, 2009

Submit Your Entries for the 2009 Search Engine Watch Awards

Since 1997, Search Engine Watch (SEW) has been keeping marketers and site owners informed about the world of search engine marketing through daily news and expert advice. Combined with Search Engine Strategies (SES), the leading international conference series, SEW and SES have guided search marketers of all skill levels through the fast changing and complex world of search for more than 10 years.

We're adding to that guidance with the 2009 Search Engine Watch Awards. Submissions open today for these awards, which aim to recognize excellence, as well as inspire innovation and encourage new ideas in search marketing. The SEW Awards will honor outstanding search marketers and vendors, as judged by a panel of industry experts and the Search Engine Watch editorial staff.

There are 14 categories for the 2009 SEW Awards:

Search Engine with Most Relevant Results
Most Innovative New Search Engine)
Best Search Engine Ad Platform
Technology Platform Search Marketers Can't Live Without
Best SEM Technology Platform for SMBs
Best Social Media Platform for Marketers
Best Web Analytics Platform
Most Innovative Use of Search Engine Optimization
Most Innovative Paid Search Campaign
Best Social Media Marketing Campaign
Best Business-to-Business Search Marketing Campaign
Best Use of Local Search
Best Integration of Search with Other Media
Most Effective Use of Web Analytics

Entrants may submit nominations for multiple categories, but each submission must focus on the four key areas of consideration:

Innovation in methodology and execution
Achieving success goals
Excellence in tactical execution
Overall approach and category relevance

Submissions will be accepted through July 17, 2009. The application fee is $145 per entry.

Winners will be announced at SES San Jose in August. Finalists will be notified by July 27, 2009, and will receive 1-day passes to the show for the day on which the winner in their category is announced.

Posted by Kevin Newcomb at 12:00 AM | Permalink | Comments (0)

August 5, 2008

SES Awards Finalists Announced

Search Engine Strategies today named 43 search engine marketers as finalists for the SEM conference's first annual SES Awards.

The 16 winners will be announced throughout SES San Jose during Orion and keynote panels, which are being held August 18-21 at the San Jose Convention Center.

The SES Award Finalists in the following categories are:

Best Search Engine Ad Platform Call Genie's CG Advantage LookSmart AdCenter SendTec - SearchFactz

Search Engine with Most Relevant Search Results Expert System's Cogito Focus (Shift Communications) Local.com (Madison Alexander) Yahoo!

Most Innovative New Search Engine YellowBot (Young & Associates) Expert System's Cogito Focus (Shift Communications)

Technology Platform Search Marketers Can't Live Without Enquisite (Maven.com) Covario, Inc. (JHG Townsend) Kenshoo Search - SEM Platform (Kenshoo Ltd)

Best SEM Technology Platform for SMBs LocalLaunch Enquisite (Maven.com) Marchex

Most Innovative Use of Search Engine Optimization NikeStore (Range Online Media) DoubleClick Performics Where 2 Get It Search Locator

Most Innovative Paid Search Campaign SearchAdNetwork Building Blocks for LEGO's Paid Search Media (iCrossing) Four Seasons Hotels and Resort (Acronym Media)

Best Social Media Marketing Campaign Alberto-Culver Nexxus (iProspect) SEO-PR Beaches of South Walton (USDM.net) Best Business-to-Business Search Marketing Campaign Microsoft Small Business Center (iProspect) SEO-PR Enquiro Search Solutions, Inc.

Best Multi-National Search Marketing Campaign WebCertain iCrossing Integrates Global Search Campaign for iCrossing Acronym Media/SAP

Best Use of Local Search The Container Store (Range Online Media) Storage West Self Storage (Young & Associates) US Small Business Administration-Business Gateway Initiative

Best Integration of Search with Other Media SEO-PR The Tudors/Showtime (Outrider) Jaguar XF Oscars (MEC Interaction)

Most Effective Use of Web Analytics World Travel Holdings - CruisesOnly.com (iProspect) iCrossing Measures Results with Mazda Analytics (iCrossing) Four Seasons Hotels and Resort (Acronym Media)

Best Web Analytics Platform Omniture Coremetrics (Lewis PR)

Most Advertiser-Friendly Search Engine Call Genie Interact Voice 7Search.com Matchpoint.com

Editor's Choice (The Editor's Choice award winner will be selectedexclusively by the SES Awards editorial staff.)

Posted by Kevin Heisler at 10:42 AM | Permalink | Comments (2)

SEW Experts: Top SEO Firms Paid for by the Following...

Our industry still has a lot of growing up to do. Participating in advertising programs masquerading as objective ratings services is not going to help us do that. In today's natural search column, "Top SEO Firms Paid for by the Following...," Mark Jackson issues a plea for the SEO industry to mature, become more responsible corporate citizens, and educate the masses, in a non-commercial way. Perhaps, then, we can see more companies putting faith (and budgets) behind SEO efforts, so that every SEO firm will benefit from the growth of the entire pie.

» Full story

Posted by Kevin Newcomb at 12:00 AM | Permalink | Comments (0)

May 2, 2008

First Annual SES Awards for Best Search Engine Strategies

In celebration of Search Engine Strategies' 10-year anniversary, SES San Jose 2008 will host the first annual SES Awards ceremony. The SES Awards will be held Wednesday, August 20, 2008, hosted by Search Engine Watch and Search Engine Strategies.

Winners will be selected in each of the following categories:

* Technology Platform Search Marketers Can't Live Without * Best Business-to-Business Search Marketing Campaign * Most Innovative Use of Search Engine Optimization * Search Engine with Most Relevant Search Results * Best Multi-National Search Marketing Campaign * Best Integration of Search with Other Media * Best SEM Technology Platform for SMBs * Best Social Media Marketing Campaign * Most Advertiser-Friendly Search Engine * Most Innovative Paid Search Campaign * Most Effective Use of Web Analytics * Most Innovative New Search Engine * Best Search Engine Ad Platform * Best Web Analytics Platform * Best Use of Local Search * Editor's Choice

The mission of the SES Awards: to inspire innovation and encourage new ideas. The SES Awards honor 15 outstanding winners in the search universe. The awards will be judged by a panel of industry experts and the SES Awards editorial staff.

The Editor's Choice award winner will be selected exclusively by the SES Awards editorial staff.

Can you guess who the SES Awards judges will be?

Questions? SES Awards FAQ has your answers.

Posted by Kevin Heisler at 5:57 PM | Permalink

February 13, 2007

Yahoo Searchlight Awards Show Next Week

Yahoo's second annual Searchlight Awards show rewarding creativity and innovation in search will be held next week in New York. Attendees at the event, which takes place Thursday, Feb. 22 from 2-5 p.m. at the Time Life Building, will choose a winner for the Searchlight Award from a group of finalists who will present their campaigns to a panel of industry leaders and the audience.

According to Yahoo, the award "recognizes and rewards advertising agencies that develop search marketing applications outside of the tried and true direct response mindset." Last year's winner, RPA Interactive's "Honda Element: A Different Animal" campaign, defeated three other finalists.

The event will also include a keynote address and panel on industry issues. All search marketers, in-house or agency-side, are invited to attend. Registration is required.

Posted by Kevin Newcomb at 11:41 AM | Permalink

March 31, 2006

RPA Awarded By Both Google & Yahoo For Paid Search Innovation

AdWeek reports that ad agency, RPA, has been awarded awards from both Google and Yahoo for paid search innovation early this month.

"RPA's ability to leverage the entire Google network helped them creatively manage the innovated Honda and Pioneer Electronics campaigns by finding customers not only on our core search properties, but across thousands of Google AdSense partners," said Chris LaSala, Google's head of agencies, New York, in a statement. "This approach reinforces their leadership in the industry."

Chris Sherman wrote about the Yahoo "Search Light" Award around a month ago.

Posted by Barry Schwartz at 9:42 AM | Permalink

March 24, 2006

Vote For The Most Annoying Forum Personality

ThreadWatch is throwing a different kind of SEO awards contest. They are running a contest for you to pick the five top most annoying personalities at the search marketing forums. I have to admit, only a few of the people listed, I would consider annoying personalities, within the forums. You can vote yourself at this form.

Does this have anything to do with DaveN gaining fifty-percent ownership of ThreadWatch? That I do not know.

Postscript: The winner has been announced here.

Posted by Barry Schwartz at 9:03 AM | Permalink

February 25, 2006

Yahoo "Search Light" Award Winners Named

Yahoo Search Marketing sponsored its first, invitation-only "Search Light" Awards event in New York, featuring presentations from advertisers including Honda, General Motors, Miller, and Chase Bank. Attendees voted on the presentations, and the first Search Light award went to RPA Interactive for "Honda Element: A Different Animal." Search Engine Journal has more on the event and other award winners.

Posted by Chris Sherman at 6:45 PM | Permalink

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