March 27, 2007

Watch Bill Gates Fight Larry Page

Neil Patel has been busy recently. First he improves traffic for Jason Calacanis, now he launches a Search Engine SmackDown game where the bigs of search engines battle each other.

Fun little game testing your knowledge of search ziegest and other industry related areas. Thanks mate I needed some distraction today.

Posted by Frank Watson at 3:24 PM | Permalink

December 12, 2006

Wordtracker holds contest to find the next Google Guru

A $6,000 contest from Wordtracker.com aims to give anyone the skills they need to become a Google Guru in just five days of intensive instruction.

The winner will be taken to the Disney Resort in Florida for a 5-day SEO mastery Workshop, run by some of the leading search engine teachers in the world. The prize includes a return flight and accommodation as well as a full year subscription to Wordtracker.

The contest is open to anyone over 18. Full details of the contest can be found at http://www.wordtracker.com/keywordexpert/seo-workshop-contest.html.

Posted by Greg Jarboe at 10:14 AM | Permalink

December 8, 2006

Yahoo Hosts Search Marketing's Pop Culture Trivia Challenge

Sixteen of New York's major players in the search marketing space went toe-to-toe last night for bragging rights as the champions of the first annual Yahoo! Search Marketing's Pop Culture Trivia Challenge.

Digital marketing agency, Digitas beat ICrossing, another well known search marketing firm. The event was part of the Yahoo Search Christmas party that offered great food and drinks at the Chelsea Piers in Manhattan.

Also competing were Forex Capital Markets (my team), Neo@Ogilvy, Carat/Fusion, Barnes & Noble, Avenue A Razorfish, Beyond, Wahlstrom, Did-It, Reprise Media, 360i, Bloomingdales, e-Frontier, 1-800-Flowers and Gain Capital.

Unique Entertainment produced the event. Those compeitor's booth's with flashing lights and the audio and video portion of the show were a lot of fun. Yahoo! Regional Sales Manager Rob Wilk organised the event.

Posted by Frank Watson at 3:08 PM | Permalink

November 29, 2006

Name That Search Marketer Game

David Wallace at SearchRank.com has a game; SEO/SEM Trivia - How Well Do You Know It's Stars? Basically, he took pictures of well-known SEMs and SEOs and blacked out some features from the pictures. He then asked you to name the person in each picture. I know all but one, I won't say whom. I will give you a hint, I am not in any of those pictures, but I did take one of those pictures.

Posted by Barry Schwartz at 8:13 AM | Permalink

July 6, 2006

Google Jockeying

Another phrase to join 'surfing' and 'browsing' - we now have 'jockeying' or Google jockeying, to be precise, according to the article from Pandia. Briefly put, Google jockeying (though it can be any search engine, it just seems that in order to gain attention Google has to be mentioned somewhere) is a situation where a teacher or presenter is giving a lecture and someone (the jockey) sits in the background running searches or using the search engine to demonstrate something that the presenter is talking about. There's an interesting presentation on it provided by the Educause Learning Initiative.

It's a great idea, if the presenter can get it to work. It would require a lot of work between them and the 'jockey' to ensure that the correct type of search was being run at the right time in a presentation. Alternatively the jockey could just have a list of 'do this search at this point' prompts, which would be rather dull I think.

Apparently Google jockeying doesn't appear to impede students learning, which surprises me slightly; I know that if I was in the audience I'd be agog to see if a search turned up something that was unexpected, and I'd be paying more attention to that than the presentation itself. While it's a tempting idea I suspect that I'll stick to my tried and trusted method of asking delegates what they'd like to search for, and working with their input to create a more inclusive learning experience. However, in the right circumstances I think this approach could overcome the hurdles and end up a winner.

Posted by Phil Bradley at 9:09 AM | Permalink

May 15, 2006

A SEO Crossword Puzzle

SEO Scoop posted a link to a fun SEO Crossword Puzzle that I thought you guys would enjoy. I am flying through the answers as I type this.

Posted by Barry Schwartz at 10:01 AM | Permalink

January 26, 2006

Watch SEOs Battle Live & New SEO Humor Site

Matt Cutts highlighted this funny site, SEO Generations, where you can pit various people in the SEO world against each other to say who you think would get a site ranked better in a face-to-face battle.

Right now, Matt's at the top of the winner list (but would he be for a battle on Yahoo when pitted against Tim Mayer?), followed by Dave Naylor, Aaron Wall, Jill Whalen and some Canadian guy (just joking, Todd!).

Loooosers are, um, Aaron and Jill at the top of the list? But they were winners? Guess it shows you win some, you lose some.

Meanwhile, Dave Naylor bares all -- heck, he's bareback and baring all -- on a new SEO humor site he's launched, SE Ops. Think of it as Gray Hat Search Engine News or In Search Of Stuff (yesterday's story, Yahoo To Secure Buzz Aldrin As New Spokesman had me rolling) with caricatures.

Posted by Danny Sullivan at 11:31 AM | Permalink

January 17, 2006

Satisfy Your Web Ego with egoSurf

If you're into satisfying your ego by web surfing, Phil Bradley points to egoSurf, a site whose motto is, "know your place." Simply enter a name or search phrase and blog or sites(s) url(s) (no limit and they don't have to be yours) and you'll be given a total point score. Obviously, different combinations offer different scores.

egoSurf looks at results from Google (default) as well as Yahoo, MSN, del.icio.us, Technorati and then uses its algorithm to determine an ego points score. Note: Clicking the "more options button" allows you to tweak which databases are searched.

The very funny FAQ has more info along with the egoSurf "about" page (more humor) and blog.

Finally, search histories can be delivered to you via RSS.

After you read the FAQ you'll see that egoSurf doesn't take itself very seriously and its purpose IMHO is about about having some fun, so have some.

Posted by Gary Price at 10:02 AM | Permalink

July 11, 2005

Blending Local Search with Social Networks

A major trend in search, especially in the local search arena, is to include user-created content in addition to "official" listings for businesses and services. While established players like Citysearch, Yahoo and Google are all embracing this approach, a site called Judy's Book takes the idea a step farther, allowing you to share local recommendations and reviews with select friends or groups. Today's SearchDay article, Local Search, From Locals, has more.

Posted by Chris Sherman at 10:37 AM | Permalink

July 6, 2005

Milestones: Googlewhack 500k

Congrats and kudos to the creator and developer of the Googlewhack, Gary Stock.

Recently, the 500,000 "whack" was recorded on the site. Googlewhacking has been around since 2002.

How do you Googlewhack?

Basically, it's about creating a two word search query using Google that returns just a single result. Of course, there are other rules. They're discussed here.

The 500,000 Googlewhack was "spacefarer tomboy."

Googlewhacking has even inspired a one-man show titled, "Googlewhack Adventure."

Finally, if you're a Googlewhacker and would like to reminisce about the early days, here's the original Googlewhacking page from 2002. You might also want to take a look at a SearchDay article that Chris wrote about the "sport" of Googlewhacking in early 2002.

Posted by Gary Price at 1:49 PM | Permalink

March 16, 2005

New Tech Buzz Game from Yahoo Research Labs

This afternoon, Dr. Gary Flake, the man in charge at the Yahoo Research Labs, spoke at the Emerging Technology Conference in San Diego. Gary was kind enough to send along his PowerPoint slides so we could post them on the SEW Blog. His presentation includes info about the new Yahoo Tech Buzz Game that the YRL unveiled today. What is it? The Tech Buzz Game is a fantasy prediction market for high-tech products, concepts, and trends. As a player, your goal is to predict how popular various technologies will be in the future. Popularity or buzz is measured by Yahoo! Search frequency over time. Predictions are made by buying virtual stock in the products or technologies you believe will succeed, and selling stock in the technologies you think will flop. In other words, you "put your play money where your mouth is."

More also from the Yahoo Search Blog here.

Last year, SearchDay published a two-part interview that I conducted with Gary. Part 1 ||| Part 2

Posted by Gary Price at 10:19 PM | Permalink

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