November 3, 2009

Google Related Links Returns - to Labs

Google is bringing Related Links back, but in limited fashion. You can demo the tool, but if you want complete access, you need to request an invitation to the Labs version by sending an email to relatedlinks@google.com.

What Related Links does is find similar links to a URL that you enter. I demo-ed the tool using my last blog post, about new Google AdWords templates.

Here's what happened.

I wouldn't say the list of related links is the best. You could do a search in Google for "site:http://blog.searchenginewatch.com display ad builder" and come up with better results. But I guess that's why it's in Labs. It will be interesting to see if it improves.

Posted by Nathania Johnson at 1:36 PM | Permalink | Comments (1)

August 17, 2007

Google Changes Link Building Wording, Recips Could Be Okay

Seems Google has changed the wording on the link building page of Webmaster Help Center, according to thread over at Webmaster World.

It is interesting that Google is now stating that excessive reciprocal links are bad, not all recip links! The information at Google can be read here.

If this is a change in attitude I will be finding out next week. Or has this always been the case, which I tend to believe - as I have seen recip links being counted.

Posted by Frank Watson at 11:49 AM | Permalink

August 8, 2006

Google Adds Video Tab to Related Links

The Google Blog announced that Google has added a new tab within the Related Links product for video. Google Videos, related to your content, will be embedded in the Related Links tab, if you so desire to have them shown.

Below, I have embedded Related Links with Video to show as an example:

Posted by Barry Schwartz at 10:57 AM | Permalink

April 4, 2006

Google Related Links Now Out; Challenges Yahoo's Year-Old Y!Q Links

Google Blogoscoped spots a new Google Labs release, Google Related Links. We wrote about these appearing last month, but there was no way for people to get them then for their own sites. Now you can.

The service puts a little box on your page where Google analyzes the content to show related searches, news and web pages to your visitors. And for helping promote Google in this way, you get .... a little box to put on your page.

Well, it's not like Yahoo's paying you either to put Y!Q links on your pages. Y!Q -- I prefer to write it YQ -- puts a link on your page allowing people to search for related content. You know, sort of like Google's just done, only Yahoo did it a year ago.

In a face-off between the two, I guess I like that Google gives you the option of up to three types of related material: searches, web pages and news rather than just web search. But be aware that YQ has a ton of developer options you can dig into.

Also be aware that despite being out for a year, you're hardly stumbling over YQ links across the web. Maybe Google will have that ever so more cool factor that picks up adoption. I'd personally be more inclined if it helped me direct users to find related content on my own site. YQ does have a feature allowing this. However, it involved going into the API which leaves little old non-programmer me thinking it far too much work to play with.

Meanwhile, Google certainly is easier to install. YQ wants me to put stuff in the header area of my pages, which sucks since I might not want to have YQ on every page. You also have to associate YQ with sections of text, rather than just slap it up on a page and let it figure things out automatically. Too much work for me.

Google Related Links FAQ here; YQ FAQ here. An example of Google Related Links is also shown below:

Posted by Danny Sullivan at 7:44 AM | Permalink

March 10, 2006

Google Enables Related Content JavaScript Block

Garett Rogers reports that Google has enabled Webmaster to place JavaScript on their pages to show a "related" content box by Google. You can check it out live at Vivi's blog, right above the comments. The code does not contain any unique identifier, nor does it appear there is any monetization involved with what it produces. Too similar to Y!Q? More information at Googling Google.

google_rc = new Object(); google_rc['width'] = 468; google_rc['height'] = 60; google_rc['modules'] = ['news','searches','pages']; google_rc['color_line'] = '336699'; google_rc['color_link'] = '0000ee'; google_rc['color_bg'] = 'ffffff'; google_rc['color_text'] = '000000'; google_rc['color_source'] = '6f6f6f'; google_rc['color_header'] = 'c6ddf4'; google_rc['color_footer'] = 'eeeeee'; //>

Posted by Barry Schwartz at 11:06 AM | Permalink

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