The Washington Post has a nice article on Google's "I'm Feeling Lucky" button. Even though fewer than one percent of Google searchers use the button, Google refuses to remove it.
Marissa Mayer, vice president for search products and user experience, said "If we took it away, there would be mass protests worldwide."
I believe it, I really do. The article says that "Google loyalists" get the impression from the button a "touch of whimsy and reassurance that the company doesn't take itself too seriously." This may explain why Google has on many of their contextual ads, the line, "Ads by Goooooooooogle."
Posted by Barry Schwartz at 9:19 AM | Permalink
Philipp Lenssen spotted that on Google.com, they have removed Froogle, added Video and added a "more" link that opens up some more options, including "books," "froogle," "groups," and "even more." We have seen the expandable more link tested in the past, looks like it has made it to the front page.
Posted by Barry Schwartz at 11:05 AM | Permalink