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ClickZ Marketing Excellence Awards 2006
and the Winners are...
The ClickZ Marketing Excellence Awards recognize the technologies, companies, and campaigns that made a positive difference in the online marketing industry in 2005, moving the industry forward by providing brilliant examples of what can be accomplished.
Winners and finalists were nominated and selected by ClickZ readers and editors in online voting. Thanks to all who participated!
What technologies, campaigns, and innovations jump-started online marketing last year? Your votes have been tallied.
Marketing Innovation of the Year: Bazaarvoice
E-Mail Innovation of the Year: CertifiedEmail (Goodmail)
Marketing Technology
Best Ad-Serving Software/ASP: Best Behavioral Targeting Technology or Product/Media Planning Technology/Product: Best Behavioral Targeting Technology or Product/Optimization Technology/Product: Best Behavioral Targeting Technology or Product/Personalization Technology/Product: E-Mail
Best ASP E-Mail Software: Best E-Mail Service Bureau: Best E-Newsletter Product/Service: Best Deliverability Product/Service: Research & Analytics
Best Web Site Analytics Tool: Best Enterprise Analytics Tool: Search Engine Marketing
Best SEM Vendor: Best Shopping Search Engine: Advertising/Marketing Campaign
Best Advertising Network: E-Mail Campaign
Best B2C Campaign: E-Newsletter
Best B2B Newsletter: Best B2C Newsletter: Blog
DART for Advertisers (DoubleClick)
Finalists: BlueHornet
CoolerEmail
TACODA
Finalist: AlmondNET
Revenue Science
Finalist: DART Adapt (DoubleClick)
SearchConnect
Finalist: Kefta Dynamic Targeting
ExactTarget
Finalists: EmailLabs
Responsys
BlueHornet
Finalists: DREAM (Epsilon)
MailerMailer
VerticalResponse
Finalists: Lyris ListManager
SpinnakerPro (Narragansett Technologies)
Pivotal Veracity
Finalists: Habeas Email Monitor
Return Path
WebTrends Marketing Lab
Finalists: Site Catalyst 13 (Omniture)
Unica Affinium NetInsight
Eloqua
Finalists: Analytix MI (BlackFoot Inc.)
WebTrends Marketing Lab
Oneupweb
Finalists: Maestro (Did-it.com)
Search Informed Marketing (360i)
ShopLocal.com
Finalists: Frucall
Wize
AdBrite
Finalist: Revenue Science
Real Deal Campaign (Fluency Media for Quiznos)
Finalist: Resolution: Organization (T3 for J.C. Penney)
Down2Earth (eMarket2)
Finalist: Water Online (Vert Markets)
Academic Superstore
Finalist: Harbour Living Weekly
Account Manager
Varick Media Management New York, United States
Reporting and Data Analyst
Varick Media Management New York, United States
Publisher
Confidential Leading Publisher New York, United States
Director, Online Acquisition Marketing - Consumer (eCommerce, SEM/SEO)
Barnes & Noble.com New York, United States
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