SearchDay: Press Releases and Search Engine Optimization
MarkJackson |
Press Releases and Search Engine Optimization Issuing press releases without regard for SEO is a wasted opportunity. Combining press releases with SEO efforts can help gain presence in the editorial results of the search engines, even if it's not a direct presence for your actual domain. » Full story » Print version |
Search Engine Watch Experts Columns
AaronShear |
When's an Outage More than Just an Outage? In SEO for major sites, one of the most overlooked factors is uptime. How does an outage impact your SEO efforts? » Full story » Print version |
KevinHeisler |
Google's Sergey Brin on Local Mobile Search In 2005, O'Reilly proclaimed it the "Year of Local Mobile Search," but that didn't work out. While this year may not merit that title either, Google sees 2008 as a key year in the battle for multiplatform search dominance. » Full story » Print version |
David Szetela |
More Killer Keyword Techniques: Personas and Buckets Learn how to use personas and bucket lists to create huge killer keyword lists like the pros. » Full story » Print version |
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Cloud Computing Unites Yahoo, HP, Intel Posted by Kevin Heisler Jul 29, 2008 Yahoo, Intel and Hewlett Packard announced an alliance to advance "cloud computing," backing a global trend that threatens Microsoft's iron-fisted grip on packaged software installed on computers. Earlier this year Google and IBM teamed up to advance research into providing SAAS (software as a service) on the Internet hosted by data ... » Continue reading |
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The Real Reason No One Can Beat Google Posted by Nathania Johnson Jul 29, 2008 When it comes to beating Google, many entrepreneurs attempt to have what they consider better results than Google. Whether its indexing a trillion pages, advancing semantic search, or harnessing social search, everyone's looking for their Unique Selling Proposition. I have conducted a great deal of thinking on the matter and have ... » Continue reading |
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T. Boone Pickens Sells Entire Yahoo Stake, 10 Million Shares Posted by Nathania Johnson Jul 29, 2008 I was literally in the middle of writing a post entitled "All Quiet on the Yahoo Front" when news broke about T. Boone Pickens selling off his entire stake in Yahoo. I was pondering whether or not the calm was more like a relaxing day at the spa or an eerie ... » Continue reading |
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20% of Primetime Television Now Watched Online Posted by Nathania Johnson Jul 29, 2008 Online video consumption has been on the rise for a while, and now Integrated Media Measurement Inc. (IMMI) is releasing demographic and behavioral data to show the details of the trend. 20% of primetime television programming is now viewed online. The audience is comprised of 55% female and 45% male. Households ... » Continue reading |
Search Engine Watch Forum Discussions
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What is in Google's algorithm Jul 23, 2008 Everyone has wondered, attempted to reverse engineer etc. but I think the better approach may be to list what ways we would produce the best possible results. In another post a newbie asked if a link from a high PR page was better than one from a very relevant page. I went ... » Join the discussion |
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Cuil? Jul 29, 2008 So what's the thinking on Cuil? » Join the discussion |
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SEO Consultants! Do you get paid before you start or after? Jul 21, 2008 I'm working with someone who wants to pay me monthly, but after the first month of work. I'm feeling like I should get paid before doing any work. What do you do? » Join the discussion |

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Biography
Kevin Newcomb
Kevin Newcomb joined ClickZ in August 2004, covering search marketing and other online marketing topics. He has been reporting on web-based businesses since 2000.
Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing and running the affiliate program.
With a combination of real-world marketing experience and years of business journalism, Kevin brings to ClickZ a unique ability to deliver news and training materials that help online marketers do their jobs better.
Article Archives by Kevin Newcomb
Yahoo-Microsoft Deal a Win for Advertisers - Jul 29, 2009
Google Chrome OS: So What? - Jul 8, 2009
Following the Nofollow Kerfuffle - Jun 17, 2009
Putting the M Back in SEM - Jun 11, 2009
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