Top 10 Search Terms in 10 Categories, May 2008

Jun 10, 2008

Below, the top 10 search terms by search volume. Data are provided by Hitwise.

Top 10 Search Terms by Category, Four Weeks Ending May 31, 2008 (%)
IT and Internet		Automotive Manufacturers
Search Term	Search Volume	Search Term	Search Volume
paypal	5.48	toyota	2.24
paypal.com	1.13	honda	2.14
www.paypal.com	0.70	honda motorcycles	1.25
pay pal	0.67	smart car	1.18
people search	0.49	nissan	1.13
auctiva	0.40	ford	1.07
experian	0.38	harley davidson	0.88
intelius	0.34	suzuki	0.85
paypal account	0.26	yamaha motorcycles	0.79
ebay	0.26	dodge	0.72
Movies		Net Communities and Chat
Search Term	Search Volume	Search Term	Search Volume
netflix	1.86	myspace	6.14
imdb	1.29	craigslist	3.01
blockbuster	0.67	myspace.com	2.55
fandango	0.56	youtube	1.82
movies	0.47	www.myspace.com	1.16
netflix.com	0.41	facebook	1.04
the strangers	0.29	my space	0.73
indiana jones	0.26	craigs list	0.72
cinemark	0.23	you tube	0.61
amc theaters	0.21	craigslist.com	0.37
Food and Beverage Brands and Manufacturers		Pharmaceutical and Medical Products
Search Term	Search Volume	Search Term	Search Volume
pizza hut	2.63	lexapro	0.40
bkindy.com	1.63	viagra	0.40
drpepper.com	1.06	tramadol	0.34
mcdonalds	0.97	phentermine	0.31
pepsistuff.com	0.94	alli	0.31
starbucks	0.85	lyrica	0.28
subway	0.74	cymbalta	0.22
www.pepsistuff.com	0.59	zoloft	0.22
burger king	0.58	abilify	0.21
dominos pizza	0.54	chantix	0.21
Blogs and Personal Web Sites		Broadcast Media
Search Term	Search Volume	Search Term	Search Volume
myspace	0.87	cnn	3.37
perez hilton	0.34	fox news	1.50
360	0.32	msnbc	1.11
yahoo 360	0.24	cnn.com	1.11
my space	0.21	news	0.74
livejournal	0.20	bbc news	0.60
myspace.com	0.20	cnn news	0.55
la salette journey	0.19	bbc	0.40
steven curtis chapman	0.18	abc news	0.39
just jared	0.15	www.cnn.com	0.30
Shopping Rewards and Directories		Travel Destinations and Accommodations
Search Term	Search Volume	Search Term	Search Volume
coupons	0.24	hotels.com	0.52
consumer reports	0.23	holiday inn	0.24
mycokerewards.com	0.17	six flags	0.24
free stuff	0.12	motel 6	0.21
my coke rewards	0.12	hotels	0.20
grocery coupons	0.11	disney world	0.19
free samples	0.11	disneyland	0.17
mycokerewards	0.11	days inn	0.14
best buy.com	0.09	best western	0.14
free coupons	0.08	comfort inn	0.13
View: Top 10 Search Terms by Category, Four Weeks Ending April 26, 2008

Hitwise, a subsidiary of Experian, monitors how more than 25 million Internet users, including 10 million in the United States, interact with over 1 million Web sites across more than 160 industry categories. It collects Internet usage information through a combination of ISP data partnerships and opt-in panels. Data are collected in accordance with local and international privacy legislation and are audited by PricewaterhouseCoopers.