Justilien Gaspard
Recent articles by Justilien Gaspard
Link Building Ideas for Local Auto Dealers - The beauty of certain industries -- and the challenge -- is they're international, national, and local all at the same time. Such is the case with auto dealers. Here are two link building ideas for a local auto dealer that can be applied to various types of local businesses. Jun 26, 2008
Think Links from New Sites Have Little Value? Think Again - It's often assumed that new sites haven't earned enough trust in Google to pass real value. But if you flatly skip over links from new sites, you're losing out on immense opportunities. Think of it as investing in the stock market. Look for undervalued, or unnoticed, sites that have a high likelihood of rising in popularity. Jun 12, 2008
Five Traits of the Ideal Link Builder - If you've decided to expand your team, or perhaps hire your first link marketer, there are some important qualities to look for in potential hires. A candidate with many of these five qualities is more likely to be a successful and productive member of your link marketing team. May 29, 2008
Keeping SEO Staff Motivated and Driven - With the proper incentives, you can keep your link marketers productive and driven while reducing staff turnover. Talented link developers are hard to find -- you want to retain them as long as possible. May 15, 2008
There Are No Free Links: Budgeting Resources for SEO Link Building - There's no such thing as a free link. The amount of time and resources to invest for link development depends on the profits your company stands to make from top rankings. And being realistic about your available resources, budget, and goals will save you from unnecessary frustration, and produce better results. May 1, 2008
Link Building Case Study for Luxury Hotels - Link building solves big business problems in travel: hotel bookings, customer loyalty, and local searches for restaurants and attractions. Here's how to help your concierge. Apr 17, 2008
Afraid to Link Out? Think Again - Both people and search engines place more value on information that cites multiple sources. By refusing to link to other sites you are harming your site's relevance and ability to gain links. Apr 3, 2008
Link Building from the Heart: Giving to Get - Traditional marketers and PR folks have been doing it for years; so why not online marketers? Giving back to your community on a local, national, or even international level is a great way to build links.h Mar 20, 2008
SEO Link Building: Budget Stretcher for Online Retail and E-Commerce Sites - Link building is the best budget stretcher for online marketing. Stretch your budget by building e-commerce links. Mar 6, 2008
5 Ways to Discover Link Building Ideas - Out of link building ideas? Put your customers to work. Feb 21, 2008
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