Archive for Christine Churchill

Christine Churchill

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  • Keyword Research from Hitwise
    Ever wanted to spy deep inside a competitors search marketing campaign? A competitive intelligence tool from Hitwise shows you exactly which search terms are driving the most traffic to your competitors' web sites. Dec 6, 2006
  • Next-Gen Keyword Research Tools
    Keyword research tools have evolved dramatically over the past decade, and now offer feature-rich options that no serious search marketer can live without. Today and tomorrow SearchDay takes an in-depth look at two of the best next-generation keyword research tools on the market. Dec 5, 2006
  • Pricing Models for the Small SEM Shop
    How do you go about establishing prices for your search marketing efforts? What kind of contracts do you need to protect your business? A group of experienced search marketers offer advice. Aug 30, 2006
  • Searchonomics: Search Statistics Made Fun
    Whoever said statistics about search must be dry and boring hasn't experienced presentations from two data giants of the search world, Geoff Ramsey, CEO of eMarketer and Bill Tancer, General Manager, Global Research for Hitwise. Apr 26, 2006
  • Understanding Search Engine Patents
    Search related patents provide insight into what's going on in search engine algorithms, and search marketers who understand these 'rules of ranking' are better positioned to win top position in search results. Nov 23, 2005
  • Understanding Search Engine Patents
    Search related patents provide insight into what's going on in search engine algorithms, and search marketers who understand these 'rules of ranking' are better positioned to win top position in search results. Nov 23, 2005
  • Search Engine Algorithms & Research
    As a searcher or search engine optimization specialist, do you really need to understand the algorithms and technologies that power search engines? Absolutely, said a panel of experts at a recent Search Engine Strategies conference. Apr 14, 2005
  • Search Engine Algorithms & Research
    As a searcher or search engine optimization specialist, do you really need to understand the algorithms and technologies that power search engines? Absolutely, said a panel of experts at a recent Search Engine Strategies conference. Apr 14, 2005
  • Meet The Crawlers
    Representatives of Yahoo, Google, Ask Jeeves and LookSmart offer a inside glimpse of how they operate under the hood. Jul 21, 2004
  • Meet The Crawlers
    Representatives of Yahoo, Google, Ask Jeeves and LookSmart offer a inside glimpse of how they operate under the hood. Jul 21, 2004
  • Day of Reckoning in Search Engine Advertising
    Overture's announcement that it plans to separate contextual advertising from regular search results has garnered kudos from the search engine marketing community. Will Google follow suit? Jan 14, 2004
  • Day of Reckoning in Search Engine Advertising
    Overture's announcement that it plans to separate contextual advertising from regular search results has garnered kudos from the search engine marketing community. Will Google follow suit? Jan 14, 2004

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